Perkins Family Restaurants

While at The Buntin Group I was responsible for creating daily social content for the Perkins social media pages as well as assisting with social promotions and giveaways. These posts included photo retouching, video editing, and making animated GIFs. I am happy to say that my team and I saw a 97% increase in Facebook reactions and a 145% increase in social shares during my time on the account. Check out samples of my work for this client below!
Mother's Day Video​​​​​​​
This Mother's Day social video was made using Adobe Premier Pro and After Effects. The video resonated well with the family friendly feel of the Perkins brand and their target audience of middle aged women. It was also one of their most engaged with posts receiving over 1,000 reactions, 60 shares, and nearly 40,000 views on Facebook.​​​​​​​

To all the moms who share tons of love (and pancakes!), "thank you" could never be enough. Happy Mother's Day!

"Savor the Summer" UGC Series
Towards the end of the summer, we held a giveaway contest to boost engagement numbers as we put an end to the "Southern Summer" limited time offer menu. We held weekly giveaways instructing users to comment with their own Perkins related photos to be entered to win and utilized the user generated content in the winner announcements.
Contest Teaser Post

While the end of summer is near, we’re still savoring the summer at Perkins! Over the next three weeks, we want to see how your friends and family celebrated the summer! With chances to win a $25, $50, or $100 gift card, you’ll be able to #SavorTheSummer a bit longer at Perkins. Tune in tomorrow afternoon to learn more.

Week 1 - Call for Entries

Summer is for brunching! Did you and your friends enjoy summer mornings at Perkins? Share a photo of you & your crew at Perkins for a chance to win a $25 gift card! Let’s #SavorTheSummer all year long.

Week 1 - Winner Announcement

Thank you to everyone who participated in the first round of Perkins’ #SavorTheSummer contest! Congratulations to this week’s winner, Lauren! Ready for another chance to win? Check back Wednesday August 23rd, for your chance to win a $50 Perkins Gift Card with #SavorTheSummer!

Week 2 - Call for Entries

Summer might be ending, but we’re savoring the sweetness at Perkins! Comment below with a photo of your favorite summer treat at Perkins for your chance to win a $50 gift card so you can #SavorTheSummer a bit longer!

Week 2 - Winner Announcement

Congratulations Reyna! Hoping to savor the sweetness of summer? Next Wednesday at 3pm, enter to win a $100 gift card with Perkins #SavorTheSummer!

Week 3 - Call for Entries

Perkins is the perfect stop along any road trip! Where did your family vacation this summer? Share a photo of your family’s adventures from Perkins & beyond for a chance to win $100 gift card! #SavorTheSummer

Week 3 - Winner Announcement

Congratulations to the grand-prize winner of a $100 Perkins gift card – Lara!

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